Nokia, Flipkart, Vodafone top Nielsen consumer India rankings

Nokia has broken down Samsung and Apple and emerges as preferred mobile brand in inaugural Nielsen India rankings which ranked brands in six lifestyle categories. The  six categories including telecom, mobile operators, books, e-tailing segment, smartphone apps and international travel. Nokia also emerged as the most preferred handset brand in the telecom sector.

In the telecom sector, Nokia is the most preferred mobile handset brand, followed by Samsung and Blackberry, while among the operators, the second and third place have been cornered by Airtel and Idea.

Nielsen India president Piyush Mathur said, , “While we have always provided uncommon consumer insights for our clients, with this initiative we are taking insights from cities across the country, and giving back to consumers.”

In the e-tailing segment Flipkart, E-bay, Homeshop18 and deal-based site Snapdeal emerged as the top four e-tailing sites respectively for over 1,000 active internet users and online shoppers.

Amongst the other winners in the smartphone apps category are Facebook, news aggregator app Newshunt, Youtube and Tubemate, an application that allows users to download Youtube videos.

BlackBerry Z10 and Q10 launched with BlackBerry 10 OS

                                                     BlackBerry Z10 and Q10 launched with BlackBerry 10 OS

BlackBerry Z10 and Q10 become the first new smartphones will be running the new BlackBerry 10 OS and hope that it will be a good competitor with iphone5 and upcoming galaxy s4.
The Blackberry announced the new version of mobile OS blackberry 10 a few weeks ago on January 30, 2013. It is a re-invented and re-engineered which introduced with all new features and version of the Blackberry OS. It is absolutely different from the earlier version. Not even a single feature has been included in the new version. So we can forget about the old GUI.

It is built on a micro-kernel architecture, so it is more secure and efficient from the older version of Blackberry OS. It is built with the BB10 operating system, a break launch for the former smartphone giant.

Blackberry is built using a combination of Blackberry’s own technology and elements from RIM company, QNX. The new version 10 OS introducing a selection of intuitive and seamless multitasking capabilities. Blackberry 10 OS also have a touch screen keyboard with an all new predictive typing function.


What do you think, what will make the new Blackberry 10 OS popular? Has Rim done enough to tempt you away from Apple and Android, or even a new Windows Phone 8 handsets?